Meet Jade

Jade is an award-winning strategic digital media and storytelling leader with a proven track record of building high-impact content ecosystems that drive growth, engagement, and brand loyalty. I specialize in turning big ideas into scroll-stopping campaigns, combining creative vision with analytics-driven strategy to connect with audiences in real time.

My experience spans higher education, national sports organizations, and broadcast media, where I’ve led end-to-end multimedia initiatives across video, photography, social, and live content. From shaping recruitment campaigns and producing Gen Z–focused short-form video to hosting nationally streamed interviews and managing high-visibility brand accounts, I thrive at the intersection of strategy, creativity, and execution.

Known for leading projects from concept to launch, collaborating across teams, and translating data into smarter creative decisions, I bring both structure and originality to every campaign.

Bottom line: I help brands tell authentic stories that actually move the needle—because great content isn’t just creative, it’s intentional.

Let’s Connect

Jade.Mallard@yahoo.com